On February 23, 2026, St. Andrew the First-Called Georgian University hosted the first meeting of the “Discover Your Profession - Business Administration” project on “Business Cases, Marketing and the Role of Media.”
The session was led by Giorgi Isakadze, author and General Producer of BMG. Students explored real business cases, discussed modern marketing trends and the role of media in the economy. The meeting was held in an interactive format, giving participants an opportunity to ask questions and engage in discussion.
The project continues, with the next meetings scheduled on the following topics:
